Intercultural market studies and communication consultancy
Ce que vous vendez
Marketing and communication consultancy : Qualitative market studies (interviews, focus groups) + workshops on intercultural French-German differences It means, an understanding of the market through qualitative approaches towards actors and consumers : observe and analyse the market in order to improve the client’s decision-making. As I am familiar with both the French and the German market, I take into account French and German cultural specificities : differences become assets.
Ce que vous recherchez
I help customers investigate any sector of the French or German market and manage the French-German cultural differences.
- missions, studies
mrs Garnier Berg isabelle